Lay the groundwork for lasting growth with Google Business Profile optimization, foundational SEO, social media, and email marketing, all working together to make your cleaning business visible, trusted, and booked.
Your marketing essentials with white glove support built in.
Spark pulls the five essentials into one package so your business looks sharp, shows up online, and feels ready to grow. It’s the perfect launchpad for your marketing journey
Spark combines the five essentials Google Business Profile, SEO, Email, Social, and Analytics so your business looks professional and easy to find. It is the perfect starting point if you want a strong online presence without overspending.
🦓 Google Business Profile with weekly posts and photo updates
🦓 Done for you email system that captures and nurtures clients
🦓 Social media posts that keep you active and visible
🦓 Analytics reports to show what is working
❌ Limited SEO with only basic optimizations that boost visibility but likely won’t land you on page one of Google (still a smart investment)
❌ No PPC included at this level
A polished Google Business Profile is your storefront online. With weekly posts and updates, your business looks professional, trustworthy, and ready to book when locals search.
✨ Profile setup and polish to stand out in maps
✨ Weekly posts and photos that keep you active
✨ Keyword targeting to match local searches
✨ Performance updates so you know what works
Spark’s SEO starter lays a strong foundation for growth. Your site becomes search friendly so you start climbing toward more visibility and future bookings.
✨ Core page SEO for key services
✨ Keyword research for better targeting
✨ One citation each month for credibility
✨ Technical fixes to improve site health
✨ Monthly keyword and traffic report for clarity
We create your branded email system, set up automations, and manage all the tech. No need to learn ActiveCampaign. We handle setup and support so your emails nurture leads and keep clients booking.
✨ Mobile-optimized templates for any device
✨ Branded design with logo, colors, and vibe
✨ Built in ActiveCampaign
✨ Website pop-up list builder
✨ Booking system integration
✨ Simple tagging + segmentation
✨ Lead-to-Close Nurture Campaign
✨ Long-Term Top of Mind Campaign
✨ Win-Back Campaign for cold leads
✨ Monthly Seasonal Promo Emails
Keep your social media fresh without the daily hassle. Our team creates posts, designs graphics, writes captions, and keeps your Facebook and Instagram active. We craft content that matches your brand voice and connects with cleaning clients, while you focus on running your business. Three posts per week, professionally managed, with zero work on your end.
✨ 3 posts per week on Facebook and Instagram
✨ 2 custom branded graphics or short form videos each month
✨ Captions and hashtags written in your brand voice
✨ Monthly content calendar for quick review and edits
✨ Seasonal content tailored to your services, promos, etc.
✨ Stories and reels that boost engagement
✨ Profile updates and links that make booking breezy
✨ Spotlight posts for reviews and client wins
✨ Behind the scenes content to showcase your team
✨ Branded quote or tip graphics that inspire shares
You do not need spreadsheets to know if your marketing is working. Spark gives you clear reporting so you can see what drives results and make smarter decisions.
✨ Monthly keyword report with rankings
✨ Traffic tracking to show what matters
✨ Performance snapshots that are easy to read
✨ Clarity on which efforts bring leads
With Spark, you are never doing this alone. You get a dedicated partner making sure your marketing stays on track, questions get answered, and your business keeps moving forward with confidence.
✨ VIP email support with replies in 2 hours or next business morning
✨ Monthly check ins to stay aligned
✨ Guidance tailored to your stage of growth
✨ Proactive updates so you are always informed
Spark pulls the five essentials into one package so your business looks sharp, shows up online, and feels ready to grow. It’s the perfect launchpad for your marketing journey
When your cleaning business brings in $10K to $30K per month, you likely have 30 to 60 recurring clients providing a steady base of predictable income.
At this stage, investing in marketing is key:
✨ 5% of revenue is the minimum to maintain growth
✨ 7% is a healthy, sustainable spend
✨ 10% fuels accelerated growth
Spark is designed to maximize every dollar, helping you attract more of your best fit clients, increase visibility, and build the systems that make scaling easier.
Essential SEO, email, and social tools that establish your visibility, attract new clients, and set the stage for growth.
Transform your Google Business Profile into a lead-generating powerhouse.
✨ Weekly content updates
✨ Strategic photo management
✨ Expert optimization for visibility
✨ Ongoing support + performance tracking
Just the Essentials to Start Showing Up Online.
✨ On-page SEO for your core website pages
✨ Basic keyword targeting for your city and services
✨ Meta tag and title updates to improve rankings
✨ 1 new local citation per month to boost authority
✨ Monthly keyword and visibility report to track progress
Stay Visible and Trusted on Facebook + Instagram
✨ 3 posts per week on FB & IG
✨ 2 custom visuals or short-form videos each month (before/afters, team pics, quotes, more)
✨ Captions + hashtags in your brand voice (fun, luxe, or friendly)
✨ Monthly content calendar for quick review + edits
✨ Seasonal content tailored to services, promos, and local trends
Stay informed without overwhelm. Spark gives you simple insights so you always know your marketing is moving in the right direction.
✨ Basic tracking setup to monitor website and Google Business Profile performance
✨ Monthly keyword and visibility report to see ranking progress
✨ SEO performance tracking that highlights what is working
Get expert guidance and quick answers when you need them most. Think of us as your new marketing team.
✨ VIP email support with a 2-hour response guarantee during business hours
✨ Monthly strategy check-ins to review your numbers
✨ Guidance on interpreting your data
✨ Clear action steps based on your performance
💖 Up to 1 hour of website updates included each month at no extra cost
Your Fully Done for You, Hands Off Email Marketing System
✨ Mobile-optimized templates
✨ Branded email design
✨ Built in ActiveCampaign automations
✨ Website pop-up list builder
✨ Booking system integration
✨ Smart tagging + segmentation
✨ Lead Nurture, Win-back & Top of Mind campaigns
Onboarding is guided and stress free from day one. We handle the tech and strategy while you focus on your business.
Onboarding is not about tasks for you. It is about us guiding you with screen share support and making it the smoothest start possible.
✨ Day 1 | Sign & Celebrate Meet your dedicated marketing team.
✨ Day 3 | Guided Setup Call We screen share while tech is handled right in front of you.
✨ Day 5 | Brand Discovery Call Lock in your voice, goals, messaging, and offers.
✨ Days 6 to 9 | Strategy Build & Audit Data deep dive with campaigns mapped and aligned.
✨ Day 10 | Brand Guide Delivered Approve copy, visuals, and targets.
✨ Day 14 | Launch & Dashboard Live Campaigns go live and your 24/7 tracking dashboard is activated.
This is onboarding made easy and effective. Every detail is handled with care, making it the obvious choice for growing your business.
Your favorite scheduling, booking, and marketing platforms working in harmony. Clean data, smoother workflows, stronger ROl, set-up, synced & managed by us so you can focus on building your business.
Here’s everything included in Spark if purchased separately:
✨ Google Business Profile Setup + Updates: $500 setup + $170/mo
✨ Sip SEO Starter Optimizations: $550/mo
✨ Ignite Email Automator: $225/mo
✨ Social Ignite (12 posts monthly): $300/mo
That’s $1,245/mo but with Spark you pay just $750/mo. That’s a savings of $495 every single month.
Spark pulls together SEO, email, social, and your Google Business Profile into one powerful system. Buying separately costs $1,245/mo but Spark is just $750. That’s nearly $500 saved every month while you build a stronger growth engine.
When you join Spark you also get your setup fee waived, plus free access to our 4 hour live branding workshop. You’ll also receive a custom brand guide and an AI knowledge base built for your business — tools that deliver long lasting value.
If you don’t see clear measurable progress in 90 days we’ll give you your money back. No hoops and no hassle. Spark is designed to get results you can track and we stand behind it.
You won’t lift a finger. Spark’s onboarding includes a Punch Sheet where you choose your priorities, a Branding Zoom to strengthen your identity, and an Integration Zoom to set up all your tools. The process is simple, guided, and stress free.
Choose the plan that fits your budget:
✨ Weekly: $190✨ Monthly: $750
✨ Quarterly: $2,025 (save 10%)
✨ Yearly: $7,200 (save 20% + setup waived)
Spark makes it easy to invest in growth and save the most when you commit long term.
Your cleaning business deserves the full glow up. Bundle SEO, social, email, and ads in our ✨ Spark, 🌟 Climb, or 🏆 Soar packages.
In 30 minutes, unlock the strategies that built a 7-figure cleaning company.
Book your Free 30-Minute Marketing Strategy Call for pure marketing know how. To answer your questions about how Parade can grow your business, book this Discovery Call.
💡 Parade’s Marketing Hub | Strategies, Systems & Ideas for Cleaning Businesses 💡
Find answers to common questions about our digital marketing services for cleaning businesses.
Spark is for cleaning companies making $10K to $30K per month that need a professional online presence without overspending. It’s your starter glow-up.
Spark builds/optimizes your Google Business Page and gives you core page SEO, keyword targeting, and one new local citation each month. It’s the foundation you need to start showing up where locals search.
Yes. Spark works best if you already have a website. We’ll provide up to 1 hour of updates each month to keep it polished. If you don’t have a website, we can build you an SEO optimized site designed to capture leads and convert prospects.
No, unless you’re in a market with very little or very weak competition. Spark is a smart investment to help you get found on Google, just not usually on the first page.
You’ll get 3 posts per week on Facebook and Instagram, complete with custom visuals that match your brand.
Spark includes a done for you email system where we set up your campaigns, automations, and brand alignment. Everything is managed for you so your emails nurture leads, bring back old clients, and promote offers without you lifting a finger.
Spark clients get VIP email support plus a monthly check in to keep everything running smoothly. We're here for you, so you can reach out anytime if you need help.
Spark is month to month, but there is a one time setup fee of $500. If you commit to a 12 month contract, we’ll waive the fee. The reason is simple: onboarding takes real time and resources—kind of like doing a deep clean before your recurring biweekly service.
If you’re ready to go, just click here to get started. If you’d like to learn more about Spark first, book a discovery call where we’ll answer your questions and help you decide if you want us to be your marketing team.
Link to sign up:
Link to book discovery call: https://www.thecleaningbusinessmarketers.com/book-your-seo-discovery-call
Drop us a line in the contact form above or email us at hieee@thecleaningbusinessmarketers.com
