Certified ActiveCampaign Partner building smart automations that turn leads into loyal clients. Let your marketing work as hard as you do.
Our cleaning industry proven email and SMS system helps companies like yours turn cold leads into warm conversations, and warm conversations into booked jobs.
Here's how Parade's smart automation works:
✨ ActiveCampaign pinpoints when leads are most likely to book
✨ Automatically nurture leads through your sales funnel
✨ A/B-tested templates hit the right note every time
✨ Real-time analytics dashboard shows exactly what's working
What you'll get:
✨ Done-for-you follow-up sequences that convert leads while you sleep
✨ Season-specific campaigns that fill your calendar during slow periods
✨ VIP client nurturing that keeps your best clients coming back
✨ Easily links to top tools with available API access
Every message is targeted to your client’s behavior, whether comparing quotes, considering recurring service, or ready to upgrade. Our system tracks engagement signals like email opens, quote views, site visits, and form submissions to send the right message at the perfect time.
Setup is a breeze
Johnatan and our team take care of everything, from importing, tagging, and segmenting your contacts to managing advanced integrations and ongoing optimizations.
How We Use ActiveCampaign to Power Your Email Marketing
Your time is valuable. That's why we chose ActiveCampaign to power your email marketing, it's like having a smart assistant who knows exactly how to keep your calendar full.
Automated follow-up sequences help businesses recover missed opportunities and turn more quotes into confirmed jobs.
Here's what automated follow-up sequences means for you:
✨ Automatic follow-ups that turn quotes into bookings while you're on the job
✨ Smart reminders that bring past clients back
✨ Email and SMS working together to fill last-minute schedule gaps
✨ Clear reports that show which messages bring in bookings
The system tracks every touchpoint, so you know what works. As an ActiveCampaign Agency Partner and thriving cleaning company owner, we know what works. We set up custom marketing that brings in bookings without generic templates or confusing tech talk.
But the very best part:
💖 We set the entire system up for you
Ready to see it in action? Here's what we can do for your cleaning business.
Automated workflows integrated between multiple platforms nurture leads and drive profit.
Automatically capture, remarket, nurture, and convert leads to revenue.
Powerful Automations That Drive Results
Built on ActiveCampaign and Zapier with full API and webhook support, sequences fire at the perfect moment—after quote requests, missed appointments, or seasonal clean ups. Messages send during business hours, in the client’s time zone, with smart spacing. Our Quote Follow Up Sequence turns interested leads into confirmed bookings.
Industry Specific Targeting That Works
Weekly clients, deep clean customers, move outs, and more each get messages tailored to their history and needs. Smart segmentation means your campaigns hit the right people with the right message, driving more repeat bookings than generic tools.
Data Driven Success
Track every metric that matters:
✨ Email open rates and engagement
✨ SMS response rates
✨ Quote to booking conversions
✨ Revenue per campaign
Ongoing A/B testing keeps every send getting smarter and more profitable.
Set and Forget Compliance
CAN SPAM and TCPA safeguards built in, SMS capped at two per week, and deliverability best practices on autopilot. Your reputation stays spotless while your calendar fills up.
👉 Check out what automated, data driven workflows with built in retargeting can do for your cleaning company.
Your complete email and SMS engine designed, built, and launched by our team so you have a an automated system working around the clock.
Turn Website Visitors into Leads
✨ Create custom lead forms that actually convert
✨ Sync with ActiveCampaign to grow your list automatically
✨ Capture leads from your website, ads, or landing pages
Put Your Follow-Up on Autopilot
✨ Follow up with quotes to close more leads
✨ Send timed review requests to boost social proof
✨ Trigger upsell or rebooking messages without lifting a finger
Stop Blasting. Start Targeting.
✨ Group contacts by service type, location, or clean frequency
✨ Target cold leads differently than regulars
✨ Send the right message to the right people at the right time
Let the Data Decide
✨ Run A/B tests on subject lines and send times
✨ Track what drives clicks, replies, and conversions
✨ Make informed tweaks—not random ones
Inbox-Ready and Rule-Safe
✨ Stay CAN-SPAM, TCPA, and GDPR compliant
✨ Monitor open and delivery rates across campaigns
✨ Keep your emails and texts out of spam folders
Know What’s Working (and What’s Not)
✨ Monthly analytics with zero jargon
✨ See exactly which emails or texts made you money
✨ Clear insights to guide future campaigns
Your favorite scheduling, booking, and marketing platforms working in harmony. Clean data, smoother workflows, stronger ROl, set-up, synced & managed by us so you can focus on building your business.
Every plan includes full setup of your email and SMS marketing so you get a done for you system that runs smoothly from the start.
Core Setup
✨ Mobile-optimized templates that look great on any device
✨ Branded email design with your logo, colors, and vibe
✨ Built in ActiveCampaign
✨ Website pop-up list builder
✨ Booking system integration
✨ Simple tagging + list segmentation
Automated Campaigns
✨ Lead-to-Close Nurture Campaign
✨ Long-Term Top of Mind Campaign
✨ Win-Back Campaign for cold leads
✨ Monthly Seasonal Promo Emails
Ideal For
✨ Businesses getting started with email or ready to uplevel
Everything in the Ignite Email Automator, +
✨ Facebook Lead Ad integration
✨ Website & FB leads synced to Meta custom audience
✨ Smarter tagging + multi-list segmentation
✨ Cross-channel retargeting setup
Campaigns Expand to Include
✨ Upsell Campaign for current clients
✨ Referral Generator Campaign
✨ Review Request Campaign
✨ Abandoned Cart email flow
✨ All Inbox Builder campaigns included
Ideal For
✨ Growth-minded teams ready to automate upsells, reviews, and referrals
Everything in the Accelerate Automator, +
✨ Full SMS setup in ActiveCampaign
✨ Multi-step text automations (lead follow-up, quote nudges, upsells)
✨ Smart sending rules to avoid spamming
✨ Cross-channel workflows that combine email + SMS
✨ SMS list-building pop-ups and opt-ins
Email + SMS Campaign Library
✨ Text-enabled Lead-to-Close Campaign
✨ “We Clean Today!” reminder texts
✨ Referral + Review SMS nudges
✨ Re-engagement texts for ghosted leads
✨ All email campaigns from The Automator included
Your cleaning business deserves the full glow up. Bundle SEO, social, email, and ads in our ✨ Spark, 🌟 Climb, or 🏆 Soar packages.
In 30 minutes, unlock the strategies that built a 7-figure cleaning company.
Book your Free 30-Minute Marketing Strategy Call for pure marketing know how. To answer your questions about how Parade can grow your business, book this Discovery Call.
💡 Parade’s Marketing Hub | Strategies, Systems & Ideas for Cleaning Businesses 💡
Find answers to common questions about our digital marketing services for cleaning businesses.
You can see engagement and replies within hours of sending your first campaign. Automations like lead follow ups, review requests, and upsells can start bringing in bookings within the first week.
Not at all. Even a list of 50 contacts can start generating bookings when you send the right messages at the right time. We also help you grow your list automatically so your reach increases every month.
Email is ideal for relationship building, seasonal promos, and newsletters. SMS is better for urgent messages like same week openings or last minute specials. The best results come from using both in the right moments.
Yes. We will create campaigns that match your branding and voice. You get polished templates, seasonal promos, and ongoing message ideas that are ready to send.
We track opens, clicks, replies, bookings, and revenue from every campaign. You will see exactly which messages made you money so you can send more of what works.
Absolutely. We build win back sequences that remind past clients why they loved working with you and give them a reason to come back.
That is the best part. Once we set up your automations, they run without you lifting a finger. We handle updates, testing, and reporting so you can focus on running your business.
Drop us a line in the contact form above or email us at hieee@thecleaningbusinessmarketers.com
